At all times Up-to-Date Information to Social Media Video Specs


Final Up to date: November 17, 2022

Staying related and capturing your viewers’s consideration is a continuing problem for entrepreneurs. And now that manufacturers depend on video content material greater than ever, it’s essential to make use of the right social media video specs and promoting video sizes.

Nonetheless, we couldn’t discover all the right social video sizes in a single place. So we determined to create a whole information of each single social media video spec and promoting video dimension.

Earlier than we begin, listed here are some further assets that will help you preserve the knowledge in as soon as place:

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Social Media Video Specs & Advert Sizes Per Community

We’ve gathered a plethora of knowledge on every social community’s particular video sizes and specs. Merely click on the hyperlinks under to leap to your required community:

 

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Fb Video Specs

Fb video is consumed at increased charges annually, so it’s no surprise why so many entrepreneurs seek for the right Fb video specs.

The problem for entrepreneurs is that there are in order that many forms of movies you possibly can share on Fb and the platform updates its design continuously. Every video format has completely different dimensions and specs, which may make it complicated to know whether or not or not you’re importing the right format for natural or paid posts. Observe the specs under to optimize your posts.

Shared Publish Video (Panorama & Portrait)

Simply the commonest sort of video on Fb comes from shared posts. This sort of video lives in your Fb feed, and will be shared by manufacturers or your mates. Whereas it’s not as simple to get natural attain on Fb, it’s nonetheless a viable technique to share video. You possibly can select between two video orientations: Panorama and Portrait. Right here’s a take a look at the video specs for each.

Video Pointers

  • Beneficial video dimensions 1280 x 720 for Panorama and Portrait.
  • Minimal width is 1200 pixels (size relies on side ratio) for Panorama and Portrait.
  • Panorama side ratio is 16:9.
  • Portrait side ratio is 9:16 (if video consists of hyperlink, side ratio is 16:9).
  • Cellular renders each video varieties to side ratio 2:3.
  • Max file measurement is 4GB (3 GB most in Sprout).
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size max is 240 minutes (45 minutes if importing in Sprout).
  • Video max frames 30fps.

360 Video

facebook 360 video

Fb’s 360 Video permits customers to get a whole 360-degree view by scrolling with a cursor on internet, by contact or turning the system on cellular.

Video Pointers

  • The decision and side ratio relies on the kind of content material:
    • Monoscopic: 5120 x 2560 most, side ratio 2:1
    • Stereoscopic: 5120 x 5120 most, side ratio 1:1
  • Beneficial max file measurement is 10GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size most is half-hour.
  • Beneficial framerate is 30 fps.

Fb Reels

The comfort of cross-posting your Instagram Reels to Fb expands the viewership and attain of your movies. This format seems organically in feeds, however usually will get “precedence” on Fb feeds.

  • Beneficial video codecs are MP4 and MOV
  • Allowed Body Price: 23 FPS minimal
  • Allowed Period: 4 seconds – 60 seconds
  • Allowed File Dimension: No file measurement restrict
  • Decision: 540 x 960 (540p) minimal (1080×1920 or higher advisable)
  • Allowed Facet Ratio: 9:16
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Fb Video Advert Specs

In-Feed Video Adverts

Facebook Shared Post Video

These adverts are the sponsored equal of in-feed posts and comply with comparable pointers.

Video pointers

  • Beneficial to add the very best decision video potential.
  • Beneficial decision: 1080×1080.
  • Beneficial side ratio is between 9:16 to 16:9 (Horizontal: 16:9, Sq.: 1:1, Vertical: 4:5 or 2:3 and Full Portrait: 9:16).
  • Beneficial video codecs are .MP4 and .MOV (see full list here).
  • Max video file measurement is 4GB.
  • Video size max is 240 minutes.

Character limits

  • Main textual content: 125 characters.
  • Hyperlink description: 30 characters.
  • Headline: 40 characters.

There are greater than 5 million advertisers now on Fb and having the best specs on your adverts will be difficult. Every sort of Fb video advert is completely different, so let’s go forward and break down the specs for every sort of video you possibly can produce.

Carousel Video Adverts

Facebook Carousel Video Ads

Fb Carousel Video adverts permit manufacturers to showcase a number of movies (or pictures) and a hyperlink inside a person’s Fb feed. It has grown in recognition as a result of its distinctive scrolling function permits customers to see extra content material earlier than clicking a hyperlink. The truth is, Digiday estimated Carousel Adverts to be 10 occasions more practical than customary social media adverts.

Video Pointers

  • Beneficial video decision 1080 x 1080.
  • Facet ratio is 1:1.
  • Max video file measurement is 4 GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Video length vary is 1 second to 240 minutes.
  • Video max frames 30fps.

Assortment Video Adverts (Cellular)

Facebook Collection Video Ads

The Fb Assortment adverts showcases a number of pictures and a major video above it. That is good for displaying a number of merchandise (or varied colours of a single product) and a video as effectively. The advert sort has been standard to this point with retailers and clothing companies.

Video Pointers

  • Beneficial video decision 1080×1080.
  • Sq. side ratio is 1:1.
  • Max video file measurement is 4GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size max is 120 minutes.
  • Video max frames 30 fps.

Character Limits

  • Main textual content: 125 characters.
  • Headline max: 40 characters.
  • Touchdown web page URL required.

Instantaneous Expertise Video Adverts

Facebook Canvas Video Ads

Fb Instant Experience ads open up a full-screen expertise after the primary click on, which will be additional custom-made with quite a lot of interactive options. This will embody a number of video experiences, together with options to auto-play on loop.

Video Pointers

  • Minimal decision: 720p
  • Portrait side ratio of 9:16 with pillarboxing for all others uploaded.
  • Max video file measurement is 4GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Most size of all video content material have to be 2 minutes mixed.
  • Video max frames 30fps.

Slideshow Video Advert

Facebook Slideshow Video Ad

Fb’s Slideshow movies have been constructed for advertisers wanting to succeed in audiences with slower web connections. As an alternative of an everyday video, slideshows are simply that–a slideshow of pictures or video in an advert show.

Video Pointers

  • Beneficial video decision 1200 x 720.
  • Facet ratios out there are panorama (16:9), vertical (4:5) and sq. (1:1)
  • Beneficial video codecs are .MP4 and .MOV.
  • Slideshow length max is 15 seconds.

Fb Tales (Adverts & Natural Posts)

facebook stories post

Fb has additionally added the Tales function, disappearing brief picture or video updates which might be solely out there for twenty-four hours. Along with user-generated natural posts, Tales adverts that run in between units of person tales are additionally out there.  Whereas most customers will probably be sharing quick & natural updates from their cellphone’s digital camera with out worrying an excessive amount of about their video specs, the rules for this format are comparable for paid & natural posts.

Video Pointers

  • Beneficial decision 1080×1080
  • Facet ratios: 1.91 to 9:16, with coloured gradient bars rendered above and under movies below 9:16. The textual content subject may even be positioned below under movies smaller than this side ratio.
  • Max video file measurement is 4GB
  • Period is 1 second to 2 minutes
  • Beneficial video codecs are .MP4 and .MOV.

Character Limits

  • Main textual content: 125 characters
  • Headline: 40 characters

For extra info on the video specs for Fb, go to the Facebook Help Center.

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Instagram Video Specs

Instagram launched video capabilities in 2013 and shortly noticed sufficient success to start out promoting on the platform in 2015. Since then, video solely continues to develop as an enticing social format. So for sure, Instagram movies are completely definitely worth the funding.

In-Feed Video (Panorama, Sq. & Vertical)

Instagram In Feed Video

Since 2015, Instagram crafted its movies codecs to permit three completely different kinds: panorama, sq. and vertical. The predominantly-mobile social community is ideal to share movies of any measurement organically to succeed in your viewers.

Video Pointers

  • Minimal decision for all codecs is 1080 x 1080
  • Beneficial horizontal pixel decision is 1920
  • A number of side ratios are supported: Panorama side ratio is 16:9, sq. side ratio is 1:1, vertical side ratio is 4:5.
  • Max file measurement for all codecs is 4GB (*100MB most for Sprout Direct Publishing and 512MB most for Sprout Cellular App Move Publishing).
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size is 3 to 60 seconds.
  • Beneficial body fee is 23 to 60 FPS.
  • Beneficial information fee/bitrate for posting by Sprout: 5 Mbps (megabits per second)

Character Limits

  • Main textual content suggestion: 125 characters.
  • Most variety of hashtags: 30

Instagram Reels

These short-form, simply digestible movies have gotten the popular sort of content material in Instagram feeds.

  • Allowed file extensions: .MP4 or .MOV
  • Allowed Body Price: 23-60 FPS
  • Allowed Period: 3 – 90 seconds
  • Allowed File Dimension: 100 MB or much less
  • Allowed horizontal pixels: 1920p
  • Allowed most bitrate: 5Mbps
  • Allowed side ratio: 0.01:1-10:1 (9:16 advisable)

Instagram Video Advert Specs

Instagram’s promoting income has considerably elevated during the last yr. The truth is, Instagram predicts to earn $4 billion in mobile ad revenue in 2017 alone. The push for Instagram promoting is actual and entrepreneurs must be able to take benefit with partaking movies.

In Feed Video Advert (Panorama, Sq. & Vertical)

Instagram In Feed Video Ad

Very like the in feed natural Instagram video choices, the community offers comparable choices for promoting. These video adverts seem practically equivalent to natural posts to mix in with customers’ feeds. The truth is, the Instagram video specs are the identical for natural and paid content material.

Video Pointers

Video Character Pointers (Cellular)

Carousel Video Advert

Instagram Carousel Video Ad

Very like Fb’s Carousel Adverts, Instagram gives an identical function. Carousel adverts permit customers to see extra of a product or function than a single picture or video. With Instagram, your carousel video adverts can have 2-10 playing cards with a full-width name to motion under the advert.

Video Pointers

  • Minimal decision is 600 x 600.
  • Max decision is 1080 x 1080.
  • Facet ratio is 1:1.
  • Max file measurement is 4GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Max video size is 60 seconds.
  • Instagram permits 2-10 movies/playing cards per advert.

Instagram Tales (Adverts & Natural Posts)

It didn’t take lengthy for Instagram Tales to function adverts inside customers’ story feeds. Manufacturers can seamlessly combine their video content material between different Instagram customers. Very like Snapchat, it’s sensible to make these movies extra uncooked and in-the-moment to keep away from drastically standing out as an advert, particularly since customers can instantly swipe to go away.

Video Pointers

  • Beneficial decision is 1080×1080.
  • Facet ratio is 9:16.
  • Max file measurement is 4GB.
  • Beneficial video codecs are .MP4 and .MOV.
  • Video size max is 2 minutes for adverts and 15 seconds for natural. In case you add an extended video on natural, it is going to be clipped into a number of Tales ‘slides.’

Instagram Reels

Launched in 2020, Instagram Reels are another choice on your video technique on Instagram. These brief movies are targeted on ease of creation in addition to shareability and discovery, just like TikTok’s core choices. Happily for social content material creators trying to simply generate lots of content material for Instagram, many of the video specs for Instagram Reels are pretty just like different codecs on the platform, with the primary variations being the brief size and the benefit of modifying in-app so as to add results and sound.

As Instagram has began so as to add separate tabs for various content material varieties, thumbnails will probably be cropped otherwise on every view. If the viewer is on the primary tab that has all content material varieties, the thumbnail will probably be cropped to the standard sq. submit measurement of 1:1–heart your topics and plan to keep away from undesirable vertical cropping.

At the moment, paid choices for Instagram reels are in early testing, so closing specs and variations for paid content material, if any, should not out there.

Video Pointers

  • Beneficial decision: 1080×1920
  • Beneficial side ratio: 9:16
  • Video size: 3 seconds – quarter-hour
  • Most file measurement: 100 MB or much less
  • Beneficial body fee: 23–60 FPS
  • Bitrate most: 5mbps
  • Beneficial video codecs are .MP4 and .MOV.

IGTV

Instagram TV (aka IGTV) movies show full-screen like Tales, the distinction being that TV posts aren’t ephemeral and allow you to get into tremendous lengthy type content material with a 1 hour most run time for bigger or verified accounts.  This provides your model loads of room to create an natural story that delves into element in your product, service or marketing campaign.

Adverts are at the moment being examined in some markets for IGTV, so closing specs for paid content material should not at the moment out there. For now, the similarity between natural and paid Tales suggests specs will probably be pretty comparable.

Video Pointers

  • Beneficial decision is 1080 x 1920.
  • Minimal decision is 720.
  • Facet ratio is 9:16 (advisable), or 16:9 can be supported. In-feed previews present at 4:5.
  • Movies are minimal 1 minute and most quarter-hour lengthy when importing from cellular. You possibly can add a video as much as 1 hour utilizing desktop.
  • Max file measurement for movies lower than 10 minutes is 650MB. For movies as much as 60 minutes, it’s 3.6 GB
  • The required file format is MP4

In case you’re on the lookout for additional info together with pictures, take a look at our full information to all of the Instagram ad sizes!

For extra info on the video specs for Instagram, go to the Facebook Help Center.

TikTok Video Specs

TikTok has shortly gained consideration within the social area, and a few social entrepreneurs is likely to be feeling caught off guard by the frenzy to grasp what works and what doesn’t on the platform. Happily, TikTok’s deal with simple to create and share movies means it’s not laborious to start out producing video content material for the platform, and there are many trends to inspire TikTok content creation. Learn on for the specs.

TikTok video specs

TikTok Natural Movies

TikTok movies are all concerning the ease of creation, modifying and sharing, so it is sensible that specs are roughly oriented round typical cell phone dimensions. One key trait to remember should you’re attempting to repurpose video content throughout platforms is that movies uploaded from one other file supply, relatively than recorded on the app, will be longer than 60 seconds.

Video Pointers

  • Beneficial decision: 1080×1920
  • Facet ratio: 9:16 advisable to fill a regular cell phone display screen (1:1 with letterboxing)
  • Size: 15 seconds recorded in-app, 60 seconds in-app (4 sections of 15 seconds), or over 60 seconds when uploaded from one other supply
  • Most file measurement: 287.6MB
  • Video codecs: MP4 or MOV advisable

TikTok Feed Adverts

TikTok ads are a quickly evolving alternative for manufacturers. The in-feed possibility for paid TikTok content material is pretty just like the formatting for current natural content material. To fine-tune paid content material for the perfect efficiency, you’ll want to seek the advice of TikTok’s business center for the most recent ideas.

Video Pointers

  • Resolutions have to be at the very least: 540×960, 640×64 or 960×540
  • Facet ratio choices: 9:16, 1:1 or 16:9
  • Size: 5–60 seconds, however 9–15 seconds is advisable
  • Most file measurement: 500MB
  • Bitrate minimal: 516 kbps
  • Advert description character limits: 1-1000 Latin characters or 1-50 Asian characters
  • Video codecs: .MP4, .MOV, .MPEG .3GP, .AVI

Twitter Video Specs

Twitter is a well-liked area to share and work together with completely different social media movies. For entrepreneurs, it’s all about maintaining a person’s consideration with enthralling and click-worthy video content. Within the sports activities and leisure business, Twitter is usually the go-to for sharing video content material, so it’s essential to study the right Twitter video specs.

Twitter Panorama & Portrait Movies

Twitter Landscape & Portrait Videos

Twitter offers two codecs of in-feed video content material to share together with your followers: panorama and portrait. These particular codecs are solely out there for importing video on to Twitter, relatively than sharing YouTube or Vimeo hyperlinks. Fortunately, Twitter makes it simple to share natural content material, however the dimensions do change because the video bitrate alters.

Video Pointers

  • Beneficial resolutions are 1280×720 (panorama), 720×1280 (portrait), 720×720 (sq.).
  • Facet ratios advisable at 16:9 (panorama or portrait), 1:1 (sq.). 1:1 is advisable as the perfect route for rendering throughout units with the perfect output.
  • Max file measurement is 512MB.
  • Beneficial video codecs are .MP4 for internet and .MOV for cellular.
  • Video size max is 140 seconds.
  • Beneficial body charges are 30 or 60 fps.

Character Limits

  • Most rely: 280 characters.

Twitter Movies Advert Specs

Twitter Landscape & Portrait Videos Promoted

Seeking to promote your video by paid adverts on Twitter? Fortunately, you should use the identical precise codecs from Twitter natural movies. Stick with the identical specs for each natural and paid video to make sure most visibility.

For extra info on the video specs for Twitter, go to the Twitter Help Center.

Snapchat Video Specs

Snapchat is still an active network for youthful generations to share video content material. Whether or not it’s by FOMO-inducing disapppfilters, Snapchat is a hotbed for video sharing. And on your model, it’s necessary to know the right video dimensions for Snapchat.

Single video advert

Snapchat 10 Second Video

This video format is the commonest throughout the channel and is the primary approach customers talk backwards and forwards by the app. Nonetheless, your enterprise can submit movies to its story so others can see what your enterprise is as much as. Simply comply with these specs:

Video Pointers

  • Beneficial dimension is 1080 x 1920.
  • Facet ratio is 9:16.
  • Max file measurement is 32MB.
  • Settle for video codecs are .MP4 and .MOV.
  • Video size is between 3 and 10 seconds.

Lengthy-Kind Video Advert

Snapchat Long Form Video Ad

Snapchat at the moment gives one major video format for adverts, which is named the long-form video. Whereas there are accomplice alternatives to place video inside Snapchat’s discovery possibility, most dimensions are the identical, however require your enterprise to succeed in out to the social community for extra particulars on promoting. Nonetheless, the Snapchat Lengthy-Kind Video Advert is what customers see in between viewing customers’ Tales.

Video Pointers

  • Beneficial dimension is 1080 x 1920.
  • Facet ratio is 9:16 or 16:9.
  • Max file measurement is 1GB.
  • Settle for video codecs are .MP4 and .MOV.
  • Video size is 3 to 180 seconds.

For extra info on the video specs for Snapchat, go to the Snapchat Ads Help Center.

YouTube Video Specs

Referred to as the second-largest search engine behind Google, YouTube is a vital community for video content material. For entrepreneurs, YouTube is a superb area to advertise, educate and share video content material round your model.

As YouTube continues to develop as a vacation spot for video content material, it hosts the whole lot from brief type promotional movies to full-length motion pictures and TV. This implies customers are streaming content material on all types of units, which might have completely different ranges of zoom or overscan.

Whereas there’s no laborious and quick guidelines from the platform on how one can strategy the video editing concept of ‘title safe’ areas the place textual content like titles and subtitles aren’t lower off, you do need to keep away from inserting some of these visible parts proper on the edges of your video space. Learn on for extra specifics on every format out there on YouTube.

Video Participant (Commonplace YouTube Video)

Youtube Video Player

Whereas YouTube permits customers to add varied forms of media codecs and use loads of completely different dimensions, organically, there’s actually just one format for the video participant. Natural movies ought to all comply with 16:9 ratio, however will be uploaded 4:3. Nonetheless, the smaller ratio will routinely pillarbox the edges to nonetheless make it match within the participant. YouTube has seven advisable dimensions and ratios for normal YouTube movies:

Video Pointers

  • Beneficial dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p), 1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Facet ratio is 16:9 (auto provides pillarboxing if 4:3).
  • Max file measurement is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Video size max is 12 hours.

YouTube Video Advert Specs

Commonplace YouTube movies are fairly simple, however there are a couple of video advert codecs to study if you wish to promote on the community. In response to data from Google, Manufacturers promoting on YouTube usually obtain a 20% improve in visitors.

Skippable, Non-Skippable, Mid-roll & Bumper Video Adverts

Youtube Video Player Ad

We’ve put these 4 YouTube video adverts specs collectively as a result of in the long run, all of them play by the usual YouTube video participant. Meaning all of those advert varieties comply with the identical dimensions because the non-ad movies, however solely differ in video size. Let’s take a look at every advert sort:

  • Skippable Video Advert: This YouTube advert sort is performed earlier than, throughout or after the content material and turns into skippable after 5 seconds. This advert format is the one one permitting advertisers to monetize views from any viewing system.
  • Non-Skippable Video Advert: This YouTube advert sort is performed earlier than the content material and customers should watch the total 15 seconds (may also be added throughout or after video). Nonetheless, views from TVs or sport consoles don’t rely towards a monetizable view.
  • Mid-roll Video Advert: This YouTube advert sort is performed mid-view (like TV commercials) and is simply out there for content material longer than 8 minutes. Adverts are added both manually or routinely and once more, views from TV or sport consoles don’t rely towards a monetizable view. Mid-rolls will be skippable, however customers should watch 30 seconds or complete advert (whichever is shorter).
  • Bumper Video Adverts: This YouTube advert sort is performed earlier than the content material.It’s a small 6-second video advert that can’t be skipped, which is normally optimized for cellular views.
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Video Pointers

  • Beneficial dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Minimal dimension is 426 x 240.
  • Max dimension is 3840 x 2160.
  • Facet ratio is 16:9 (auto provides pillarboxing if 4:3).
  • Max file measurement is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Skippable video size max is 6 minutes (skippable after 5 seconds).
  • Non-skippable video size max is 15 or 20 seconds (30 seconds in some areas).
  • Mid-roll video size minimal is 30 seconds.
  • Bumper video size max is 6 seconds.

Show Advert

Youtube Display Ad

YouTube show adverts are proven in customers’ search queries and typically seem in the best video column when watching a video. These adverts are static, which implies they don’t routinely play. Nonetheless, as soon as the video is clicked, the kind of content material displayed can merely comply with the usual video participant pointers talked about above.

Video Pointers

  • Beneficial dimensions for the static picture is 300 x 250 for the bigger facet view or 300 x 60 for the smaller facet view.
  • Precise advisable video dimensions are: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
  • Facet ratio is 16:9 (auto provides pillarboxing if 4:3)
  • Max file measurement is 128GB or 12 hours, whichever is much less.
  • Accepted video codecs embody: .MOV, .MPEG4, .MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.

For extra info on the video specs for YouTube, go to the Google Help Center.

YouTube Shorts

YouTube Shorts

Launched late 2020, YouTube Shorts have not too long ago made its debut as one other short-form video function. These movies are a brand new technique to watch, create and uncover short-form content material. Shorts will be captured and edited from a smartphone or uploaded by the usual add workflow from desktop or cellular. As a result of persons are watching extra short-form movies globally, utilizing Shorts is a brand new technique to attain wider audiences to entertain, schooling or make them really feel good.

Video Pointers

  • Beneficial dimensions: 240×426 (240p), 360×640 (360p), 480×854 (480p), 720×1280 (720p), 1080×1920 (1080p), 1440×2560 (1440p), and 2160×3840 (2160p),
  • Facet ratio is 9:16.
  • Video size is 60 seconds max.
  • Accepted video codecs embody: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
  • Music from the YouTube music library is proscribed to fifteen seconds.
  • Title character restrict: 100 characters max.

For extra info on the video specs for YouTube, go to the Google Help Center.

LinkedIn Video Specs

Despite the fact that LinkedIn continues to be within the early levels of video content material adoption, the community continues to be a go-to supply for sharing. The truth is, practically 75% of business executives say they watch on-line movies each week. With that quantity solely prone to develop, it’s secure to say LinkedIn will proceed to place video content material at its forefront.

Shared Video

Linkedin Display Video

The one video format you possibly can add is thru a shared video. Whereas there are alternatives to share YouTube hyperlinks in shared posts and in LinkedIn Pulse articles, there’s nonetheless only one technique to add your individual video.

Video Pointers

  • Facet ratio is 1:2.4 to 2.4:1.
  • Max file measurement is 5GB.
  • Accepted video codecs are .ASF, .AVI, .FLV, .MOV, .MPEG-1, .MPEG-4, .MP4, .MKV, and .WebM.
  • Video size minimal is 3 seconds, max is 10 minutes.
  • Video max frames 60fps.

For extra info on the video specs for LinkedIn, go to the LinkedIn Help Center.

Video Adverts

As of 2018, LinkedIn now gives video ads. The necessities are a bit bit completely different than shared video, so you’ll want to take into account them when creating adverts on your paid marketing campaign.

Video Pointers

  • Required dimensions are:
    • Panorama video: Minimal: 640 x 360, most: 1920 x 1080.
    • Sq. video: Minimal: 360 x 360, most: 1920 x 1920.
    • Vertical video: Minimal: 360 x 640, most: 1080 x 1920.
  • Facet ratios are:
    • Panorama: 16:9
    • Sq.: 1:1
    • Vertical: 9:16
  • Most file measurement is 200 MB
  • The accepted video format is .MP4
  • Video size max is half-hour, though LinkedIn’s pointers state most adverts carry out greatest at round 15 seconds
  • Body fee have to be lower than 30fps.

For extra info on the video specs for LinkedIn adverts, go to LinkedIn Marketing Solutions Help.

Pinterest Promoted Video Specs

Pinterest permits video add for business accounts solely, in order that they have specs designed for manufacturers to get essentially the most out of the extremely visible and inspirational life-style content material continuously shared on the platform.

Shared Video

Pinterest Promoted Video

Along with adverts, enterprise accounts can add natural video content material. There are two codecs: customary and max width video.

Video Pointers

  • Commonplace video advisable side ratio: 1:1 (sq.) or 2:3, 4:5 or 9:16 (vertical)
  • Max width video required side ratio: 1:1 (sq.) or 16.9 (widescreen)
  • Max file measurement is 2GB.
  • Acceptable video codecs are .MP4 and .MOV.
  • Video length is 4 seconds to fifteen minutes (for adverts, the platform notes that 6-15 seconds are optimum).

Character Limits

  • Title: As much as 100 characters.
  • Description: As much as 500 characters.

Promoted Pinterest Video

There are two codecs for Pinterest Promoted Video: customary and max width. Each variations have the identical specs because the choices for natural uploads. These video adverts seem in customers’ boards, however advertisers can choose the type within the adverts supervisor.

Video Pointers

 





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